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What is Greenwashing?

Ever notice how some companies that claim to be “green” are still using plastic packaging?

This is called greenwashing and here’s how it’s explained to kids in the free Ebook: Generation Carbon: A Carbon Almanac for Kids:

Greenwashing is when companies pretend to be good for our Earth when they're not.

Selling jeans made from recycled plastic bottles is good, but not if the company burns fossil fuels to make new jeans in the process.

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